Pete Blair is the Vice President of Marketing at Berkshire Grey where he is responsible for branding, messaging, communications, demand generation, and overall marketing execution and strategy. Pete brings years of hands-on supply chain experience to his marketing role including: retail logistics management, supply chain consulting, and software development for CPG and retail enterprises. Prior to Berkshire Grey, Pete was the Vice President of Marketing for Applause software and Head of Marketing for Kiva Systems; now Amazon Robotics.
Pete started his career in logistics operations at The Home Depot, traveled the globe as an IBM management consultant, and contributed to the success of multiple technology startups over his 25-year career. Pete is an active speaker at supply chain and innovation conferences, and he has a bachelor’s degree in Operations Research and Industrial Engineering from Cornell University.